Using one time offers (OTOs)

It is absolutely true that you are leaving money on the table if you aren't using one time offers or some kind of upsell. You can either find a way to offer an additional product, or resale rights to your product on the same sales page, or you can add an offer that folks will see just one time, increasing the incentive to buy it, after they purchase the original item.

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One time offer software is included in many of the payment processing/affiliate systems already mentioned, but you will have to do some research here. One thing you should note is that you can give away all your commission on the "front end" product in a low-cost sale, and still make out very well with a 50% commission scheme on the One Time Offer product which you are also selling.

My best luck with "OTOs" has been when the price of the OTO is less than 2X the price of the original product. Try that next time you release a product with a one time offer, and despite a lower amount of money per sale, I think you will take in enough sales to make up for the difference, and then some.

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There are numerous twists to one time offers. For instance, you can send buyers who say "NO" they aren't interested, to a second offer at a reduced rate, for something similar, but not quite as complete.